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ICBA Web Network

Exclusive Institutional Store Sharing

ICBA Web Network is a collaborative business partnership among participating stores. It provides integrated online resources to better serve faculty, staff, students and your Web Network business partners. Through ICBA Web Network applications, stores grow their business, are more competitive, and build a strong anti-leasing position. The ICBA Web Network strengthens your position on campus with innovative marketing, course materials, and business tools.

ICBA Web Network features

Please review all Web Network applications in ICBA Today 2007.

• Permission based, marketing email tools and online resources enhance your store image, increase your popularity and overall reach. Includes tools such as SellMyTextbooks, Events That Matter, Buyback Ticker, and survey soft ware.

• Internal applications ultimately increase your buyback and textbook business using applications such as Who Has It, BookRecon, Bounty Hunter, and more.

• Exclusively supports institutional stores across the nation and Canada with programs such as ICBB (store-to-store buyback), CreditSwap, SellMyTextbooks.org, Buried Treasures, and more.

Join the ICBA Web Network

The opportunity to become an ICBA Web Network store is open to all ICBA Member/Owner stores—all that's required is a one-time investment of a non-refundable $5,000 fee and completion of a participation agreement. The investment is dedicated exclusively to activities associated with ICBA Web Network to support application improvements, hardware, training and cooperative strategies. The Web Network is a self-supporting ICBA program.

ICBA Web Network Stores

The following stores are currently part of the ICBA Web Network:

                                  The Bookstore     Boise State University

                                   AS Bookstore     California State University-Chico

                                     Titan Shops     California State University-Fullerton

                                   Wildcat Shop     Central Washington University

     Colorado State University Bookstore     Colorado State University

                  Linn-Benton CC Bookstore     Linn-Benton Community College

                          MSU Bookstore, Inc.     Montana State University, Bozeman

                          OSU Bookstore, Inc.     Oregon State University

                    Portland State Bookstore     Portland State University

                              Aztec Shops, Ltd     San Diego State University

                                SFSU Bookstore     San Francisco State University

                               U of A Bookstore     University of Arizona

              University of Idaho Bookstore     University of Idaho

                                  KU Bookstores     University of Kansas

                          University Bookstore     University of Missouri, Columbia

                               UMKC Bookstore     University of Missouri, Kansas City

                                 UMR Bookstore     University of Missouri, Rolla 

                University Bookstore     University of Maine

                                  The Bookstore     University of Montana

     University of Oregon Bookstore, Inc.     University of Oregon

   University Co-operative Society, Inc.     University of Texas at Austin

                    University Campus Store     University of Utah

                 University Book Store, Inc.     University of Washington

                        University Book Store     University of Wisconsin-Madison

                          University Bookstore     University of Wyoming

               University of Utah Bookstore     Utah State University

            Washburn University Bookstore     Washburn University

Western Associated Students Bookstore    Western Washington University

Explore a few ICBA Web Network applications

To explore and experience some of the Web Network applications try these:

Events That Matter
Events That Matter (ETM) is a permission marketing solution.

1. Go to http://www.eventsthatmatter.com/demo/ and download (automatically) to run the demo. Events That Matter is available to use now, with more tools available soon. Some of the tools in the demo are in use by Web Network stores now, and some features are still being designed.

2. See how ICBA Stores are using ETM by signing up to receive a few emails.
           Example 1:
              (a) Go to U of A Bookstore University of Arizona
              (b) Click on “Subscribe” and make your selections.
           Example 2:
              (a) Go to http://www.umkcbookstore.com/ University of Missouri,
                   Kansas City
              (b) Click “Be the First to Know” on the right menu and make selections.

3. Go to the Bookstore New Media channel at http://www.youtube.com/results?search_query=BookstoreNewMedia&search=Search to see the results of some “secret sales” promoted using Events That Matter. The video examples are from ICBA Web Network stores and our Canadian partners, CCRA. The Web Network stores using ETM to advertise “secret sales” also use the ICBA Commit-Buy-Sell Program (CBS Program) to buy apparel at significant savings. The CBS Program makes it possible to sell a t-shirt for $5 and still make more than a 50% margin. For more information about the CBS Program contact ICBA Program Manager, Marty Duncan at MartyDuncan@ICBAinc.com or toll-free at 866.841.4222.

SellMyTextbooks.org
SellMyTextbooks.org is the largest used textbook site on the web.

1. Go to www.SellMyTextbooks.org

2. Select a state, then select a school
           Suggestion: State: California. School: California State University Fullerton.
           This takes you directly to the CSU Fullerton’s website. Then:
             (a) Click Buyback or Textbook
             (b) Click “Sell A Book”
             (c) Enter an ISBN.
             (d) Click “Check Price”
             (e) Follow prompts

3. Try the same process with other states and schools.

Sell A Book • Used Book Classifieds • Buy Back Alerts
Try out the options available to your students via Web Network applications.

1. Go to www.mubookstore.com University of Missouri, Columbia

2. Scroll down and click “Sell A Book”

3. Follow prompts including “Used Book Classifieds” and “Buy Back Alerts”

4. Return to www.mubookstore.com.

5. Scroll down and click “Be the First to Know” on the bottom menu, and follow prompts. This feature is powered by Events That Matter.

BookRecon
To see the public face of Book Recon:

1. Go to www.BookRecon.com

2. Enter an ISBN. Book Recon will simultaneously run the following applications:

• Who Has It

• Booksleuth

• Used Book Classifieds and Buyback Alert search

• SellMyTextbooks.org search

Note that ICBA and CCRA stores can log in for more detailed reports

Functionality & CSV
To learn the behind-the-scenes functionality, go to http://www.ccra.net/ci-spec/. This site covers how stores post their CSV files to the website to make Web Network applications functional. Every ICBA Web Network store is strongly urged to establish a weekly posting of their CSV files. Up-to-date information is the backbone of most applications.

Getting started

First an ICBA store provides the signed Participation Agreement and payment of a one-time, non-refundable fee of $5,000. Next, the store’s Web Network Dashboard account is set up. Once your store is part of the ICBA Web Network you choose which applications to turn on and off, and when to turn them on and off. Technical support is available through participating stores via the Web Network Support Forum.

Because up-to-date information is the backbone of most applications every ICBA Web Network store is strongly urged to establish a weekly posting of their CSV files. After posting your CSV files, we recommend starting the SellMyTextbooks suite of buyback look ups, buyback alerts, and student-to-student used book classifieds. Then turn on Events That Matter and any of the other applications that support your store and your customers.

The ICBA Web Network is a self-supporting ICBA program.

To learn more or to join the ICBA Web Network, contact:

Stacy Waymire

ICBA Executive Director

800.888.9222    StacyWaymire@ICBAinc.com

Sadja

ICBA Member Services Manager

800.618.0530    Sadja@ICBAinc.com