Participate in PRIMEtime & PowerHall

• Prescheduled meetings with every buyer in your category
• Private, one-to-one meetings
• Social networking with store directors and key leaders
• Most cost-effective, unique event in collegiate retail

We bring the buyers to you!

ICBA is PRIMEtime
A wave of development and expansion is redefining the vendor meeting experience with college store retailers. It’s ICBA PRIMEtime -- where vendors and buyers truly connect. PRIMEtime schedules private, category-specific meetings with the retailers who buy and sell your products and services.

In 2005, after recognizing individually focused meetings as productive, profitable, and cost effective for buyers and vendors, Independent College Bookstore Association introduced private one-to-one meetings to the college bookstore industry.

PRIMEtime is One-to-One Meetings
ICBA schedules 10- and 20-minute private meetings with retailers who buy and sell your products and services. Behind closed doors, buyers and vendors have uninterrupted time to discuss marketing and merchandise strategies, new products, promotional initiatives and purchasing decisions. When your company participates in PRIMEtime, you establish relationships that guide business and buying actions for years ahead. ICBA PRIMEtime is an extraordinary opportunity for you to form substantial, long-term relationships with leaders in the college bookstore industry.

Sell Smarter.
Make your most cost-effective decision -- participate in ICBA PRIMEtime!

• Gain access to key college bookstore professionals
• Introduce and advance new products and services
• Deliver your corporate message and strengths
• Connect with new college industry partners
• Build relationships and strengthen your brand
• Grow your market

ICBA PRIMEtime Brings Customers to You
Store and vendor commitment to ICBA makes PRIMEtime possible. ICBA assists buyers with free airfare, free registration and free ground transportation. (updated July 2010)

• ICBA Apparel, Backpacks & Imprinted Gifts represent more than $225 million in retail business.
• ICBA School & Office Supplies exceed $70 million in total retail business.
• ICBA Technology products exceed $225 million in retail sales in consumer electronics and computer hardware, software, and accessories.
• ICBA Academic Resources, Textbooks & Course Materials represent more than $700 million in total retail sales.

ICBA PRIMEtime - Experience the Difference!